On Oct. 9, Deep Japan Editor-in-Chief Hana Shiraishi and writer Kimberly Hughes attended a Chiiori Alliance event held at Paddlers Coffee in Tokyo. At the event, Chiiori Alliance CEO Toru Muramatsu introduced the company’s story and their vision for their new guesthouse, Nishi-iya COMMONS.
In his talk, Toru also highlighted Nishi-iya COMMONS’ tagline: “Stay connected.” The phrase encapsulates his vision for the guesthouse as a place that nurtures real, long-lasting relationships among people — not just for travelers to connect during their visit but even after they part ways.
“Toru-san’s incredibly people-centered work is very much something that I resonate with, as I also try my best to cultivate a sense of community among our writers at Deep Japan. I am even more excited about the official opening of Nishi-iya COMMONS this winter and hope, through Jarman International’s partnership with Chiiori Alliance, to help fulfil its beautiful purpose of nurturing connections both among travelers and between travelers and the serene Japanese countryside,” Hana says.
In addition, Jarman International submitted a photo from Hana’s previous visit to Nishi-iya COMMONS and other Chiiori Alliance lodgings to the Times Gallery, with the image published in the photo feature’s September edition.
The caption reads: “Jarman International partners with Chiiori Alliance to connect travelers with Japan’s countryside through stays at thoughtfully renovated folk houses, including the new Nishi-iya COMMONS guesthouse, opening this winter in Tokushima.”
Jarman International extends its best wishes to Chiiori Alliance as the opening date for Nishi-iya COMMONS approaches, and we look forward to further collaboration.
